- MIKE JAMES
- Posts
- X servers gone down...
X servers gone down...
Your personal brand is in trouble
If you haven’t noticed:
X servers have gone down again.
(for a couple of minutes)
You can’t:
Watch Posts
Views Posts
Comments
Or use X at all
BOOM!
Your personal brand - everything you’ve built, gone.
Just like that.
Imagine if the servers were down forever.
What would you do?
Start over?
Sure, but this wouldn’t affect you a single bit if you had:
An email list
Other socials
Website
Email List
Having an email list is so crucial.
Why?
This isn’t just some email lists.
This is YOUR email list.
This is the list of people who are inspired and want to know more about you.
This in other words: is your funnel.
Having other platforms makes you a better creator.
How?
It expands your reach and also adds another layer of protection.
Your empire doesn’t have to fully rely on the shoulders on Elon Musk.
Website
Your website is your platform.
Your central place for people to come and visit when they need you.
Instead of always relying on other platforms to show your brand,
Why not own your own platform?
This creates authority.
And even in the worst of scenarios when all socials got shut down.
Your website remains.
Your brand is invisible.
People who are interested know exactly where to contact you.
That’s the massive leverage.
If you want to build your own platform, your own funnel.
Aight see ya.
Socials